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Our Lady of Guadalupe: Star of the New Evangelization

So powerful is the appeal of Lupita on a popular as well as theological level that it has been said, “Mexico is 90 percent Catholic and 100 percent guadalupano.” What is it that makes La Morenita so enduring, as much a representation of the Mother of God as a deeply rooted cultural symbol for the Mexican people – and indeed, for all Hispanics?